J. Joe Ricketts Elected to AEI Board
AEI Newsletter
January 01, 2000

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J. Joe Ricketts
J. Joe Ricketts
Edward B. Rust, Jr., chairman of the Board of Trustees of the American Enterprise Institute, has announced that J. Joe Ricketts was elected to the board at its December 8 meeting.

Ricketts is chairman and co-chief executive officer of Ameritrade Holding Corporation, a pioneering firm in discount and online securities trading that also offers securities-clearing and other financial services. He was named chairman and chief executive officer of the company in 1981, and became co-chief executive officer in March 1999.

Ricketts was among the first to enter the discount brokerage market when, in 1975, he founded First Omaha Securities, a predecessor to Ameritrade. His firm was the first to introduce touch-tone trading (in 1988), and it eventually purchased the first firm to offer Internet trades. He is a current member of the Board of Trustees for Father Flanagan’s Boys’ Home ("Boys Town") and a member of the Board of Directors of Creighton University, his alma mater.

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