Competitive Strategies in the Pharmaceutical Industry

  • Title:

    Competitive Strategies in the Pharmaceutical Industry
  • Edited By:

    Robert B. Helms
  • Paperback ISBN:

    0844738832
  • Paperback Dimensions:

    9.5'' x 6.5''
  • 400 Paperback pages
  • Hardcover Price:

    35.95
  • Hardcover ISBN:

    0844738824
  • Buy the Book

The growth of government programs and managed care has altered how pharmaceuticals are marketed and sold in the United States. Such change has shortened the expected revenue stream from most products--even though new technologies have increased both the cost and the medical attractiveness of those products.

Managers of government and private health care programs are looking for new ways to reduce the cost of drug benefits, while company R&D managers are seeking ways to speed the regulatory process and develop new markets to cover the increasing cost of research.

This volume examines various aspects of the continuing policy dispute and offers several views on the future of the pharmaceutical industry.

Robert B. Helms is a resident scholar at AEI.

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About the Author

 

Robert B.
Helms
  • Robert B. Helms has served as a member of the Medicaid Commission as well as assistant secretary for planning and evaluation and deputy assistant secretary for health policy at the U.S. Department of Health and Human Services (HHS). An economist by training, he has written and lectured extensively on health policy and health economics, including the history of Medicare, the tax treatment of health insurance, and compared international health systems. He currently participates in the Health Policy Consensus Group, an informal task force that is developing consumer-driven health reforms. He is the author or editor of several AEI books on health policy, including Medicare in the Twenty-First Century: Seeking Fair and Efficient Reform and Competitive Strategies in the Pharmaceutical Industry.
  • Phone: 2028625877
    Email: rhelms@aei.org
  • Assistant Info

    Name: Kelly Funderburk
    Phone: 202.862.5855
    Email: Kelly.Funderburk@AEI.org

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